Pulse Beta

FRAME
BY
FRAME
XLVII Pepsi Halftime Show XLVII Pepsi Halftime Show

PEPSI® SUPER BOWL XLVIII HALFTIME SHOW FRAME BY FRAME 2014 DIGITAL PROMOTION

OFFICIAL RULES

NO PURCHASE OR PAYMENT NECESSARY TO ENTER OR WIN. PEPSI® SUPER BOWL XLVIII HALFTIME SHOW FRAME BY FRAME 2014 DIGITAL PROMOTION ("PROMOTION") IS ONLY OPEN TO LEGAL U.S. RESIDENTS RESIDING IN ONE OF THE FIFTY (50) UNITED STATES OR THE DISTRICT OF COLUMBIA WHO ARE 18 YEARS OF AGE (19 IN AL or NE) OR OLDER AT THE TIME OF PARTICIPATION. PROMOTION SHALL BE CONSTRUED AND EVALUATED ACCORDING TO UNITED STATES LAW. DO NOT PARTICIPATE IN THIS PROMOTION UNLESS YOU ARE ELIGIBLE. VOID WHERE PROHIBITED.

  1. PROMOTION PERIOD: The Promotion begins at 9:00:01 p.m. ET on February 3, 2013 and ends at 11:59:59 p.m. ET on February 10, 2013 (the "Promotion Period").

  2. HOW TO ENTER: No purchase, and no entry fee, payment or proof-of-purchase necessary to participate in Promotion. During the Promotion Period, go to (www.Pepsi.com/halftime) (the "Web Site") and use the video player to view the 30-second Pepsi spot that aired during halftime of Super Bowl XLVII to find clues. The Web Site will contain clues will help you find the correct answers to the questions. You will be required to correctly answer three (3) out of six (6) questions regarding the 30-second Pepsi spot that aired during halftime of Super Bowl XLVII; complete the online registration form with your first and last name, email address, and phone number; and check mark the box indicating that you have read and agree to these Official Rules in order to submit an entry. If any of your answers are incorrect, the Web Site will display the correct answer for you to select and use to submit your entry. Limit one (1) entry per person/e-mail address per "day". A "day" is defined as a twenty-four (24) hour period beginning at 12:00:01 a.m. ET and ending at 11:59:59 p.m. ET the same day with the exception of the first day of the Promotion Period which will begin at 9:00:01 p.m. ET and end 11:59:59 p.m. ET that same day.

    You will need to have Internet access and a valid e-mail address in order to participate. The name of the person submitting the e-mail address upon entering must be the name of the authorized account holder of such e-mail address, otherwise, entry may be deemed void. In the event of a dispute over the identity of a participant or potential winner, the entry will be declared valid from the authorized account holder of the e-mail address submitted at the time of entering, and the potential winner may be required to provide identification sufficient to show that he/she is the authorized account holder of the e-mail address submitted upon entering. All entries must be properly received and recorded by Web Site's computer within the Promotion Period in order to be eligible to win the prize. The computer of the Web Site is the official time-keeping device of the Promotion. It is solely the responsibility of the participant to notify Sponsor in writing if the participant changes his or her e-mail address or phone number during the Promotion Period.

    Proof of submitting an entry does not constitute proof of delivery or entry. All entries become the property of Sponsor and will not be returned to entrant. Each entry must be manually keystroked and manually entered by the individual entrant; automated and/or repetitive electronic submission of entries (including but not limited to entries made using any script, macro, bot or game service) will be disqualified and transmissions from these or related e-mail or IP addresses may be blocked.

  3. DRAWING: Potential winner will be selected in a random drawing from among all eligible entries. The random drawing will be conducted on or about February 12, 2013 by an independent judging agency, whose decisions are final.

  4. PRIZE DETAILS: One (1) Prize will be awarded: Prize consists of a trip for two (2), winner and one (1) guest, to East Rutherford, NJ to be on the field during the Pepsi Super Bowl Halftime Show and attend a private Pepsi Party. Travel will commence on February 1, 2014 returning to winner's home February 3, 2014. Prize includes round trip air transportation for winner and one (1) guest, one (1) double occupancy standard hotel room for two (2) nights, round trip ground transportation (while in NJ) to/from airport, hotel, Super Bowl Halftime Show Practice, Super Bowl Halftime Show, and to the Pepsi Private Party and $500 spending cash. Winner and travel guest must travel on same itinerary. If winner resides within 100 miles of East Rutherford, NJ, ground transportation may be substituted in lieu of air transportation at Sponsor's sole discretion. Approximate Retail Value ("ARV"): $7,000 depending on winner's point of departure. Odds of winning the prize depend on the number of eligible entries. Unclaimed prize will not be awarded.

    PRIZE DOES NOT INCLUDE TICKETS TO THE SUPER BOWL XLVIII GAME AND YOU WILL NOT HAVE ACCESS TO VIEW THE SUPER BOWL GAME LIVE.

    Prize winner and his/her travel guest will be subject to background checks by the NFL and is subject to NFL's sole discretion on whether the winner will be granted access to the Halftime Show. If either the winner or travel guest do not pass the NFL background checks, the winner will forfeit their prize and Sponsor shall have no further liability or obligation to the winner or travel guest. Selection of Super Bowl Halftime show performer is at NFL's sole discretion. No responsibility is assumed by Sponsor for any related event that is delayed, rescheduled, postponed or cancelled in whole or in part for any reason whatsoever, including without limitation, any force majeure event such as hurricane, fire, flood, earthquake, explosion, labor dispute or strike, act of God or public enemy, war, insurrection, or terrorist threat. In the event of such cancellation or postponement, neither Sponsor shall have any further liability or obligation to winner.

  5. TRIP RESTRICTIONS: PRIZE DOES NOT INCLUDE TICKETS TO THE SUPER BOWL XLVIII GAME AND YOU WILL NOT HAVE ACCESS TO VIEW THE SUPER BOWL GAME. Actual value may vary depending on winner's point of travel origin, air transportation and hotel fluctuations. Any difference between stated ARV and actual value will not be awarded. Airport, airline, tickets and/or hotel accommodations are to be selected by Sponsor in its sole discretion. Prize winner must have all necessary identification and/or travel documents (e.g. valid U.S. Driver's License) required for travel within the U.S and must pass the NFL background check. All travel must be completed on the dates specified by Sponsor; alternate travel dates are not available. Unused travel will be forfeited. All other expenses not mentioned herein (including but not limited to taxes, personal charges, meals, tips, gratuities, room service charges, any additional costs to the room, baggage fees and other incidental expenses) are solely the responsibility of winner. Winner's participation in any or all activities for the prize is voluntary. In the event that winner elects not to participate in any or all designated activities for the prize, or if winner or their travel guest are not present for the Super Bowl Halftime Show Practice and therefore are unable to participate in the on field activities, winner will be afforded no additional compensation in exchange therefore.

  6. ELIGIBILITY: YOU MUST BE A LEGAL U.S. RESIDENT RESIDING IN ONE OF THE FIFTY (50) UNITED STATES OR THE DISTRICT OF COLUMBIA THROUGHOUT THE PROMOTION PERIOD AND 18 YEARS OF AGE (19 in AL or NE) OR OLDER AT THE TIME OF PARTICIPATION. Potential winner may be required to provide proof of legal U.S. residency if requested by Sponsor to determine eligibility and as a condition of prize award. Pepsi-Cola Company ("Sponsor") and its bottlers, its parent, licensees, subsidiaries, divisions, affiliates, suppliers, printers, distributors and advertising, promotional and judging agencies (collectively, "Sponsor and Promotion Parties"), the NFL Entities (as defined below), and the immediate family members (parent, child, sibling or spouse of any of the foregoing, including step-parent, step-child or step-sibling) and household members of such individuals (whether related or not) of each, are not eligible to participate or win.

  7. GENERAL: This Promotion is governed by the laws of the United States and of the State of New York, without respect to conflict of law doctrines. No substitution of prize is offered, no transfer of prize to a third party is permitted, and non-cash prizes may not be redeemed for cash value. Sponsor reserves the right to substitute a prize of equal or greater value in the event any portion of the prize becomes unavailable. As a condition of participating in this Promotion, you agree that any and all disputes which cannot be resolved between the parties, and causes of action arising out of or in connection with this Promotion, shall be resolved individually, without resort to any form of class action, exclusively before a court located in New York having jurisdiction. Further, in any such dispute, under no circumstances will participants be permitted to obtain awards for, and hereby waive all rights to claim punitive, incidental or consequential damages, including attorneys' fees, other than participants' actual out-of-pocket expenses (e.g. costs associated with participating), and participants further waive all rights to have damages multiplied or increased. Prize winner will be solely responsible for all applicable federal, state and local taxes on prizes. Prize winner will receive an IRS Form 1099 for the retail value of the prize. All other expenses on the receipt and use of the prize not specifically mentioned herein are solely the responsibility of the winner. Any portion of a prize not accepted by winner will be forfeited.

  8. CONDUCT: By participating in this Promotion, participants agree to be bound by these Official Rules and the decisions of the judges that shall be final and binding in all respects. The Official Rules will be available at the Web Site throughout the Promotion Period. Failure to comply with these Official Rules may result in disqualification. Sponsor reserves the right, at its sole discretion, to disqualify any individual found to be tampering with the entry process or the operation of the Promotion; or to be acting in any manner deemed by Sponsor to be in violation of the Official Rules; or to be acting in any manner deemed by Sponsor to be unsportsmanlike or disruptive, or with intent to annoy, abuse, threaten or harass any other person. CAUTION: ANY ATTEMPT BY A USER OR PARTICIPANT OR ANY OTHER INDIVIDUAL TO DELIBERATELY DAMAGE THE WEB SITE OR UNDERMINE THE LEGITIMATE OPERATION OF THE PROMOTION IS A VIOLATION OF CRIMINAL AND CIVIL LAWS AND SHOULD SUCH AN ATTEMPT BE MADE, SPONSOR AND ITS AGENTS RESERVE THE RIGHT TO SEEK DAMAGES (INCLUDING ATTORNEYS' FEES) AND OTHER REMEDIES FROM ANY SUCH PERSON OR PERSONS RESPONSIBLE FOR THE ATTEMPT TO THE FULLEST EXTENT PERMITTED BY LAW.

  9. LIMITATIONS OF LIABILITY: Sponsor and Promotion Parties assume no responsibility or liability for (a) any incorrect or inaccurate entry information, or for any faulty or failed electronic data transmissions; (b) any unauthorized access to, or theft, destruction or alteration of entries at any point in the operation of this Promotion; (c) any technical malfunction, failure, error, omission, interruption, deletion, defect, delay in operation or communications line failure, regardless of cause, with regard to any equipment, systems, networks, lines, satellites, servers, computers or providers utilized in any aspect of the operation of the Promotion; (d) inaccessibility or unavailability of any network or wireless service, the Internet or the Web Site or any combination thereof; or (e) any injury or damage to participants or to any other person's computer, electronic or mobile device which may be related to or resulting from any attempt to participate in the Promotion or download of any materials in the Promotion. If, for any reason, the Promotion is not capable of running as planned for reasons which may include without limitation, infection by computer virus, tampering, unauthorized intervention, fraud, technical failures, or any other causes which may corrupt or affect the administration, security, fairness, integrity or proper conduct of this Promotion, then Sponsor reserves the right at its sole discretion to cancel, terminate, modify or suspend the Promotion in whole or in part.

  10. WINNER NOTIFICATION: Potential prize winner will be notified by phone and/or e-mail at the address, phone number and/or e-mail address provided upon entry. Sponsor and Promotion Parties are not responsible for suspended or discontinued Internet, wireless, or land line phone service which may result in a potential winner not receiving initial prize notification. Prize winner will be required to sign and return an Affidavit of Eligibility/Liability Release with (where lawful) a publicity release within fourteen (14) days of attempted winner notification as indicated by the date on the Affidavit. Prize winner's guest must be 18 years of age (19 in AL or NE) or older and will also be required to sign and return a Liability Release within the same time period. Failure to respond to the prize notification within fourteen (14) days may result in prize forfeiture. If prize winner cannot accept prize as specified, prize may be forfeited an alternate winner selected. Prize may also be forfeited in the event that any winner notification or prize is returned as undeliverable without a forwarding address. Any portion of a prize not accepted by the winner will be forfeited. Upon forfeiture for any reason as stated within these Official Rules, no compensation will be given. Prize will only be delivered to an address within the United States.

  11. WINNER RELEASES: All participants, as a condition of participating in the Promotion, agree to release Sponsor, Promotion Parties, and the NFL Entities (as defined below) from and against any and all liability, claims or actions of any kind whatsoever for injuries, damages, or losses to persons or property which may be sustained in connection with submitting an entry or otherwise participating in any aspect of the Promotion, the receipt, ownership or use of any prize awarded, or while preparing for, participating in or traveling to or from any prize-related activity or any typographical or other error in these Official Rules or the announcement or offering of any prize. The winner shall bear all risk of loss or damage to their prize after it has been delivered. Sponsor and Promotion Parties make no representations or warranties of any kind concerning the appearance, safety or performance of any prize. Except for residents of Tennessee and where prohibited by law, winner grants to Sponsor the right to print, publish, broadcast and use worldwide in any media now known or hereinafter known, the winner's name, address, voice, statement, picture or other likeness, without additional compensation, for public relations, advertising and/or promotional purposes as may be determined by Sponsor, in its sole discretion.

  12. WINNER'S LIST: For the name of the winner, send a self-addressed, stamped envelope to be received by March 6, 2013 to: Pepsi 2014 Super Bowl Halftime Show Frame by Frame Digital Promotion Winner's List, PO Box 3000, Dept. 890-703, Young America, MN 55558-3000.

  13. SPONSOR: Pepsi-Cola Company, 700 Anderson Hill Road, Purchase, NY 10577.

  14. THE NFL ENTITIES: The National Football League, its member professional football clubs, NFL Ventures, Inc., NFL Ventures, L.P., NFL Properties LLC, NFL Enterprises LLC and each of their respective subsidiaries, affiliates, shareholders, officers, directors, agents, representatives, and employees (collectively, the "NFL Entities") will have no liability or responsibility for any claim arising in connection with participation in this sweepstakes or any prize awarded. The NFL Entities have not offered or sponsored this sweepstakes in any way.

PEPSI, PEPSI-COLA and the Pepsi Globe are registered trademarks of PepsiCo, Inc.